Signs, Legal Rights and Aesthetic Considerations (1972)

There are three general ways in which cultural constraints are enforced: through the use of police powers, eminent domain and taxation. Download Signs. Legal Rights and Aesthetic Considerations Download Wade SwormstedtWade is Executive Director of the Foundation for the Advancement of the Sign Industry. Formerly he was Editor and Publisher of Signs of the Times magazine.More Posts

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The Sign User’s Guide – A Marketing Guide (1988)

Sections include: Functions of Signs, The Importance of Signs, Sign Design, Selecting the Appropriate Type of Sign, Designing a Sign, How Much Should a Sign Cost?, Choosing the Copy for a Sign, The Importance of Sign Size to Advertising Effectiveness, Why Businesses Need Signage, The Importance of Marketing, Types of Advertising Media, Standard Measures of […]

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The Impact of Urban Planning Documents on the Landscape (1976)

The Columbus Experience: Writing, Legislating and Enforcing The City Graphics Code This paper was given at the Urban Signage Forum, Sponsored by the U.S. Department of Housing & Urban Development, April 22-23, 1976 Download The Impact of Urban Planning Documents on The Landscape Download Wade SwormstedtWade is Executive Director of the Foundation for the Advancement of the Sign Industry. Formerly […]

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Cases on Sign Law (1975)

The exercise of power to regulate signs is not unlimited. This comprehensive look at the case law relating to signs. Download Cases on Sign Law. Download Wade SwormstedtWade is Executive Director of the Foundation for the Advancement of the Sign Industry. Formerly he was Editor and Publisher of Signs of the Times magazine.More Posts

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What’s Your Signage? (2004)

How On-Premise Signs Help Small Businesses Tap into a Hidden Profit Center A handbook developed by The New York State Small Business Development Center and the Signage Foundation for Communications Excellence. Download What’s Your Signage? Download Wade SwormstedtWade is Executive Director of the Foundation for the Advancement of the Sign Industry. Formerly he was Editor and Publisher […]

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San Jose Rewrites its Sign Code Due to Knight-Ridder Sign

Sign showcases clever design, careful fabrication and clever installation The following article originally appeared in the March 2000 issue of Signs of the Times magazine. By Jennifer Flinchpaugh To lure corporations, cities frequently offer tax breaks and other incentives. But the incentive offered to Knight-Ridder Corp., a publishing conglomerate of more than 40 dailies, was particularly […]

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Analysis of Legal and Legislative Strategies

The following article originally appeared in the August 1987 issue of Signs of the Times magazine. By R. James Claus, Ph.D., Karen E. Claus, Ph.D. Donald W. Large, L.L.B. The history of sign-control legislation shows that certain approaches are successful and produce fair regulation, which benefits the entire community. Industry representatives who utilize positive strategies […]

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Representative Options

By Bill Dorsey The on-premise and outdoor-advertising industries are periodically subject to both pending and proposed legislation. Here’s how five spokesmen for national sign associations protect and defend their industries. The roles played by most associations are varied, but most have at least one role in common: They all serve as legislative watchdogs for their […]

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Is Blockbuster Decision a Blockbuster?

Here’s a Video Update on the case of trademarked logos and signs in Tempe, AZ The following article originally appeared in the July 1998 issue of Signs of the Times magazine. By Wade Swormstedt A federal appellate court has upheld the Lanham Act and concurred with a lower-court ruling that the City of Tempe must […]

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The Fallacies of Signs, Amortization and Traffic Accidents

Some Policy Considerations For Sign Legislation The following article originally appeared in the September 1973 issue of Signs of the Times magazine. By Dr. R. James Claus Opponents of commercial signage in general and of billboards have recently opined that limiting the “proliferation of signs” in our society is necessary because signs cause “information overload.” […]

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