The Picture Worth 1,000 Words

Certain jurisdictions across the nation have banned conventional, freestanding signs by enacting new sign codes which permit only monument signs. Sign companies and their advocates generally have opposed such bans and, in particular, have disputed the common rationale suggesting that pole-mounted signs somehow exacerbate traffic hazards. As this photo shows very clearly, however, a conventional […]

Continue reading

Sign Research Foundation Publishes Executive Summary of “Best Practices in Developing Sign Regulations”

The Sign Research Foundation (SRF) has published a four-page executive summary https://signresearch.org/wp-content/uploads/Best-Practices-in-Developing-Sign-Regulations-Executive-Summary.pdf of a research project conducted and written by Dr. Dawn Jourdan (Texas A&M), Dr. Eric Strauss (Michigan State) and Madeline Hunter. The work includes a survey of 17 communities with regard to citizen involvement (or the lack thereof) with regard to sign regulations. Part […]

Continue reading

USSCF Announces Reformation of USSCF Sign Defense Fund

The United States Sign Council Foundation has announced the reformation of its USSC Legal Defense Fund (formerly the LDF Legal Defense Fund). The Sign Defense Fund is designed to help sign companies and sign owners combat defective and unconstitutional local sign zoning ordinances. Sign applicants and/or sign companies apply to the USSCF for a grant […]

Continue reading

USSC Foundation Announces Funding for Sign-Height Study

The United States Sign Council Foundation has announced the launch of a study entitled “The Effect of Mounting Height on On-Premise Sign Visibility and Traffic Safety.” The Foundation has retained the services of Philip Garvey of Penn State University to complete the research, expected by Fall 2018. In 2003, USSC produced a study that showed […]

Continue reading

AACSRE Journal Provides Study of Signage Needs of Independent Businesses

In the most recent edition of The Interdisciplinary Journal of Signage and Wayfinding, one article is entitled “Providing brand guidance for independent businesses: A supplement to District Signage Standards.” Written by Lisa Fontaine, Associate Professor, Department of Graphic Design, and Susan L. Bradbury, Professor, Department of Community & Regional Planning, both at Iowa State University, the […]

Continue reading

Advice on Reed v. Gilbert Included in AACSRE Interdisciplinary Journal

An article in the 2017 Interdisciplinary Journal of Signage and Wayfinding, which is published biannually by the Academic Advisory Council for Signage Research and Education (AACSRE), offers advice for communities with regard to their sign codes in the aftermath of the SCOTUS Reed v. Gilbert 2015 decision. Written by Alan Weinstein, who is the director/professor […]

Continue reading

USSC Foundation Launches New Website

The United States Sign Council Foundation (USSCF), which was founded in December 2017 when the United States Sign Council (USSC) ceased to exist, has launched its new website, www.usscfoundation.org. The new web site brings together nearly two decades of leading-edge research into the effectiveness of on-premise signs, primarily produced by Penn State University. Recent projects have […]

Continue reading