West Hollywood, California Planning for Massive Billboard Revitalization on Sunset Boulevard

(Editor’s note: All of the following information is gleaned from a website called “West Hollywood — The Creative City.” https://www.weho.org/city-hall/city-departments-divisions/community-development/long-range-and-mobility-planning/ongoing-plans-studies/sunset-boulevard-off-site-signage-st The West Hollywood Planning Commission has published an 88-page document entitled the “Sunset Strip Off-Site Signage Policy,” a “final initial study” that would add 18 digital and static billboards to a street well known for its creative […]

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When Politicians Need Signs

Ironically, those who rail against on-premise signs are often those who speak out in favor of them when it comes to personal use. Perhaps it best falls under the NIMBY (not in my backyard) principle. Yes, we want jails and sewer systems, but not in my neighborhood. An analogy of this principle spills over into […]

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Colorado Springs Students Lobby for an Electronic Message Center

The Palmer High School student council has successfully lobbied the City of Colorado Springs to have the school’s changeable-copy sign replaced by an electronic message center, reported the local Fox News outlet. The city’s sign code prohibits electronic message centers. However, the students persisted in their efforts toward “making big leaps to improve communication,” the […]

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How Chicago Capitalized on Electronic Billboards

In 2013, the City of Chicago inked a 20-year deal for 34 electronic billboards (initially, but a total of 60 are anticipated) along the interstate. Chicago received an initial payment of $15 million, with subsequent annual payments of $10 million. In addition, the city was to initially receive 50% of the advertising revenue from the messages […]

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AACSRE Adds Aparna Sundar and Matthew Isaac as Board Members

The Academic Advisory Council for Signage Research & Education (AACSRE) added two Board members in April 2018, Drs. Aparna Sundar and Matthew Isaac. Sundar is an Assistant Professor of Marketing in the Lundquist College of Business at the University of Oregon. Isaac is the Associate Professor of Marketing in the Albers School of Business and […]

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Art, sign or something else?

Home owners in Mount Dora, Florida have been fined more than $10,000 for refusing to paint over their home and outside wall with a solid color. Currently, a version of Vincent Van Gogh’s “Starry Night” completely covers the house and wall in order to make it more memorable for their child, an autistic adult. Originally, the […]

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FASI Board Member Roy Cox Invited to White House

Roy Cox, the owner of Trav-Ad Signs (Huntsvillle, AL) and the newest Board member of the Foundation for the Advancement of the Sign Industry, was invited to the White House for an April 12 event to share the positive effects of the tax cuts for his sign company. Other sign-industry representatives came from SmithCraft Custom […]

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