Friendly’s Revamps Image to Bolster New Strategic Focus

Founded in 1935, the restaurant chain had grown to 850 full-service restaurants in 15 states by 1988 when Hershey Foods sold it. During the past 30 years, however, the number of Friendly’s locations has declined to a current total of 200 locations, half of which are corporately owned and half that are operated by franchisees.

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Bill Dundas

Bill Dundas

Bill Dundas, a 40-year veteran of the on-premise sign industry as a fabricator, installer and journalist, is President/Executive Director of the Foundation for the Advancement of the Sign Industry (FASI).

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