The July 2018 issue of the American Planning Association’s Zoning Practice magazine includes an article entitled “Sign Regulations That Encourage Creative Design.” Authored by James Carpentier, director of state and local government affairs for the International Sign Association, the article examines the aftermath of the July 2015 Reed v. Gilbert SCOTUS decision. The APA website https://www.planning.org/publications/document/9153579/ provides the following overview of the article.
“Many cities and counties are still dealing with the ramifications of the Supreme Court’s 2015 decision in Reed v. Town of Gilbert. But content neutrality isn’t the only lesson to learn from Gilbert, Arizona. Apart from its now amended temporary sign provisions, the town uses its sign regulations to encourage creative sign design, contributing to a lively downtown Heritage District.
“This edition of Zoning Practice summarizes key practical and legal considerations for communities interested in encouraging creative signs to promote community identity and commercial vitality and highlights specific regulatory approaches from Gilbert, Tucson, and Phoenix, Arizona; West Hollywood, California; and Coral Springs, Florida.”