Sign-Valuation Arguments Thwart Amortization Against Michael’s

Richfield, MN, realized what it might have to pay in just compensation and let Michael’s keep its on-premise billboard The following article originally appeared in the December 1998 issue of Signs of the Times magazine. By John Yarger, Esq. A Michaels crafts store in Richfield, MN, was recently the target of an amortization scheme. On […]

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The Economic Worth of On-Premise Signs, Part II

Appraising techniques can isolate the cause-and-effect value of on-premise signs to merchants This article originally appeared in the October 1998 issue of Signs of the Times magazine. By Dr. R. James Claus and Richard M. Bass Last month, the authors discussed the First Amendment protect ion that signs (as commercial speech) enjoy. In addition, they […]

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The Economic Worth of On-Premise Signs, Part I

The value of on-premise signs is best determined by advertising criteria The following article originally appeared in the September 1998 issue of Signs of the Times magazine. By Dr. R. James Claus and Richard M. Bass “Business signage has worth far beyond its cost of production and placement. This worth can be determined through empirically […]

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Penn State/USSC Legibility Study Helps Signshop Earn Variance

Practical application of USSC’s Penn State study helped Mercer Signs obtain variances The following article originally appeared in the July 1999 issue of Signs of the Times magazine. By Wade Swormstedt Nearly four years ago, the United States Sign Council (USSC) embarked on an ambitious study with the Penn State Transportation Institute. Signs of different […]

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When Your On-Premise Sign is Only Visible from One Direction

The following article originally appeared in the April 1992 issue of Signs of the Times magazine. By Bill Collins A landmark argument, carefully crafted to show signage’s benefit to a community, has successfully been made in its first attempt. Not only will Germantown, TN, allow Pier 1 Imports to erect a second sign that’s visible […]

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Is a Sign Company an Advertising Service?

Of course it is, state the authors. But as happened in a recent South Dakota case, the question can only be answered by constructing a carefully worded argument. The following article originally appeared in the November 1987 issue of Signs of the Times magazine. By R. James Claus and Karen Claus The question of whether a […]

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Some Policy Considerations For Sign Legislation

Signs and Their Functions By Dr. R. James Claus This article originally appeared in the August 1973 issue of Signs of the Times magazine. It’s appropriate to offer some elementary information about signs and to define some of the more common terms to be found in the literature on signage. Because controversies over banning billboards, for […]

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