National Academies’ Nighttime Overhead Signage Luminance Levels

The National Academies Press issued an 80-page report, in May 2017, entitled “Guidelines for Nighttime Overhead Sign Visibility.” It includes a chart headlined “Luminance Levels for Overhead Signs.” It lists five different visual complexity levels, ranging from a dark rural area to a commercial downtown district. It then suggests minimum luminance levels in terms of candelas per square foot and […]

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Texas/Pennsylvania DOT Studies Says Clearview Font Improves Sign Legibility

A study conducted jointly by the Texas and Pennsylvania Departments of Transportation in April 2006 concluded the Clearview font increased the visibility distance for drives by 12% versus the existing Series E Modified font. In 1994, the Federal Highway Administration determined highway signs were no longer visible enough for a population that included older drivers. Over the next […]

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Tennessee Billboard Law Ruled Unconstitutional

A 45-year-old, outdoor-advertising act in Tennessee has been declared unconstitutional by a Memphis district judge, because of content-neutrality issues. An April 3, 2017 article in U. S. Today states, “U.S. District Judge Jon P. McCalla said the 1972 law ‘does not survive First Amendment scrutiny’ because it bans some forms of commercial and non-commercial speech […]

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Report Says Dynamic Digital Signage Displays Increased Nearly 20% in 2016

According to a new report from Berg Insight, a Swedish research firm, global shipments of connected, digital-signage displays are estimated to have grown 19.7% to 10.5 million units in 2016. Shipments to North America reached 3.0 million units, the report states. Market growth was driven by greater demand for digital-signage solutions in all market verticals, […]

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Swormstedt Serves as Judge in Signs of the Times Annual Sign Contest

Wade Swormstedt, the Executive Director of the Foundation for the Advancement of the Sign Industry (FASI), served as a judge in Signs of the Times’ annual International Sign Contest. The results were published in the magazine’s April 2017 issue. Each sign was assigned to one of 9 categories: Sign Systems, Commercial Monument, Electric Monument, Murals/Exhibits, […]

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Should Signs be Regulated as Lighting Devices?

The answer is a very clear “no.” An article in January 2016 issue of Signs of the Times magazine explains that electric signs are not lighting devices, per se. Their purpose is not to provide light, but to provide messages. Thus, they should not be regulated as lighting devices. Electric signs need to be bright […]

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CoSign Article Published in Signs of the Times’ March 2017 Issue

An article about the past and future development of the CoSign program, which promotes economic development in communities by uniting designers, fabricators and end users to produce better signs, was published in the March 2017 issue of Signs of the TImes magazine. Authored by FASI Executive Director Wade Swormstedt, the article outline the three iterations of the […]

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Iowa City Newspaper Lauds Projecting Signs Following CoSign Workshop

Nate Kaeding is the Iowa City Downtown District’s retail development coordinator. He and other representatives from his city came to the American Sign Museum on February 20-21, 2017 to attend the CoSign workshop. CoSign is a program that connects merchants, designers and fabricators in order to create new and better signs, and promote economic development […]

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Second FASI Scholarship Awarded to Texas A & M’s Madeline Hunter

The Foundation for the Advancement of the Sign Industry (FASI) has awarded its second $1,000 scholarship to a college student who is pursuing sign-related studies. Madeline Hunter, who is in her first year as a Master of Urban Planning student, will assist Dr. Dawn Jourdan, Executive Associate Dean of the school’s College of Architecture, in […]

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Sign Research Foundation Releases Typography Executive Summary

“Typography, Placemaking and Signs,” the four-part white paper series originally released by the Sign Research Foundation (SRF) in 2014, is now available, free of charge, in a four-page executive summary. Written by the Fashion Institute of Technology’s Craig Berger, and produced by SRF, the paper includes: The History of Typography and Place; Environmental Typography Best Practices; […]

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