Guest Editorial in Local Publication Questions Wayfinding Signs’ Costs

A guest editorial in the “Renton (WA) Reporter” questions the cost of certain wayfinding signs, given the use of GPS and cell phones for directions. The article can be read online at http://www.rentonreporter.com/opinion/wayfinding-is-it-worth-it-guest-commentary/

Wade Swormstedt

Wade Swormstedt

Wade is Executive Director of the Foundation for the Advancement of the Sign Industry. Formerly he was Editor and Publisher of Signs of the Times magazine.

More Posts

Posted in Visibility and Legibility, Wayfinding.