The following article originally appeared on the Small Business Administration website in February 2001, but it was subsequently removed.
Many excellent books and publications about signage are available for your reading and research.
|Sign Design Gallery 2
Hardcover, 160 pp
|Contains more than 300 full-color photos from Signs of the Times contest winners.|
|Sign Gallery International
Hardcover, 192 pp.
|Includes more than 400 full-color photos, selected from Signs of the Times contests featuring electric; neon; digital; painted and vinyl; carved, routed, and gilded signs; as well as digitally printed banners, large-scale wall murals, vehicle graphics, and entry monuments.|
|You Are Here: Graphics that Direct, Explain & Entertain
by Gail Deibler Finke, Leslie Gallery-Dilworth, FAIA, ed.Hardcover, 200 pp.
|Features the environmental design solutions for corporate office spaces, hospitals, sports arenas, stores, museums and more, from more than 100 award-winning projects.|
|The Economic Value of On-Premise Signs||Demonstrates the importance of on-premise signs to the public and a cross-section of businesses. Written in partnership with the California Electric Sign Association, the Sign Users’ Council of California, the Business Identity Council of America, and the University of San Diego School of Business Administration, this thorough research effort includes case studies, testimonials, and statistical analyses. ISA Catalog Item # 210 (1 lb.)|
|Main Street USA: Signing Off||(Video) Depicts the demise of business communities with overly restrictive sign codes or ordinances. This powerful video gives a clear message that well designed and optimally visible signs are an essential ingredient for the health of any business district.|
|On-Premise Signs: The Vital Link||(Video) Explains the various types of on-premise signs and how they serve businesses. An effective tool in communicating with planners, regulators, elected officials and civic groups.|
|Safety and Human Factors: Design Considerations for
On-Premise Commercial Signs
|Provides statistical evidence that signs do not endanger motorists, but instead help them. Written by Richard N. Schwab, a former Federal Highway Administration program head of research on highway visibility and night driving safety, this publication covers how drivers process information and factors affecting the visibility of signs, including location, viewing angle, weather, driver vision and age. ISA Catalog Item # 380 (1lb.)|
|Storefronts and Facades Vol. 5 & 6,
Both volumes edited by Martin Pegler
|Vol. 5 provides more than 350 photographs of unique storefront and façade motifs, themes and designs. ISA Catalog Item # 550 (3 lbs.)
Vol. 6–a 192-page compendium of more than 350 photographs, organized in five definitive chapters with inclusive commentary–provides photographs of retail storefronts and facades of commercial, industrial and recreational facilities located all over the United States and around the world. ISA Catalog Item # 805 (3 lbs.)
|Winning Shopping Center Design||Gives an inside look at the logistical forces and creative energies that guide shopping center projects. Includes site plans and photographs in a 4-volume set.
Vol. 3-= ISA Catalog Item # 505 (3lbs.)
|ST Publications Materials